For the first time in its history, the Super Bowl will be streamed live online in the US this Sunday. NFL fans can now catch the game from Lucas Oil Stadium in Indianapolis on their computer screens and on mobile devices, too.
NBC will be live-streaming the Giants-Patriots Super Bowl XLVI on its site and also to Verizon phones. The NFL and NBC Sports have teamed up with Verizon for an NFL mobile application that will enable the livestreaming of the game on iOS4 and Android mobile devices.
The Super Bowl online livestreaming promises a lot of features that will probably give a more comprehensive coverage of the game. The features include:
- Exclusive online-only camera angles
- In-game highlights
- Exclusive sideline reports from Michelle Tafoya
- In-game chat with Mike Florio
- Live in-game tweets by Jimmy Fallon
- Super Bowl commercials available on-demand
The Super Bowl XLVI live online coverage will start at 2 p.m. ET Sunday. The game will be streamed via a Super Bowl Extra Player and will be presented in high definition through Smooth Streaming, which is a feature of Microsoft Silverlight.
Click here for the livestreaming on NBC’s Super Bowl Extra.
For the free Verizon NFL Mobile, click here.
Aside from the livestreaming of the actual game, there are other ways that digital content can enhance the Super Bowl game on Sunday for the viewers.
The NFL has free apps like the Super Bowl XLVI Official Guide and the Super Bowl XLVI Game Program and a $2.99 Super Bowl XLVI Commemorative App featured on their site: [link]
Fans of New England Patriots can download the official iPad application Patriots Football Daily, smartphone apps, and Patriots mobile by visiting the Patriots Media Center: [link]
Giants fanatics can get social with their idols by downloading the official Giants mobile app, following the Giants Players on Twitter, joining the team and the rest of the fans in Google+, or by liking their official Facebook page. These can all be found on their official site: [link]
Twitter.com and the NFL Players Association add more color to the Super Bowl with their NFL Pro Tweets application. This application gives fans access to all tweets of NFL players who are watching the game. Its mobile app version is free. Click here for the NFL Pro Tweets application.
ESPN has some mobile products that might just prove useful during the Super Bowl game, especially for those who just want to be updated on scores. The ESPN ScoreCenter for the iPhone and iPod Touch and similar products are available at their ESPN mobile products site.
As expected, advertisers will go all out to take advantage of the most watched US television show which drew an estimated 111 million viewers last season. So, aside from that $3.5 million 30-seconder television spot, some companies choose to engage consumers via apps and online games.
Fans can win freebies like special content, free music, and a chance to win major prizes by capturing snippets from those catchy audio of Super Bowl commercialsusing the popular app Shazam: [link]. About a third of Super Bowl ads will use Shazam for better interaction with consumers including Toyota (which will give away two Camrys), Pepsi, and Best Buy.
Yahoo also has a social app named IntoNow [link] which, aside from featuring exclusive content for the game, is tied up with Pepsi in a campaign that will give viewers a chance to receive a Pepsi MAX for life. Pepsi MAX happens to be the official soft drink of the NFL.
Chevrolet gives Super Bowl Fans a treat with their Chevy Game Time App: [link]. Fans will have to answer questions and polls for a chance to win a brand new 2012 Chevy, phones, tires, pizzas, music and NFLStore.com gift cards. Chevrolet will be giving away a total of 20 Chevys and thousands of other prizes during Super Bowl Sunday.
For those Super Bowl fans who simply love the commercials aired during the game, there’s SuperAds application which comes for free and a Super Bowl Commercial App at $1.99. The latter includes more than 200 Super Bowl commercials including the newest 2012 ads and the best ads from 2006 to 2011. Here’s the link for this fun application.
If you just can’t get over the Super Bowl ads you see and want to vote for your favorites, there’s the Adbowl 2012 app that can help you in that department: [link]
Check out these other cool apps that might come in handy for the Super Bowl XLVI:
- This free app is a big help for those who like placing bets or wagers on game outcomes. The app includes team standings, injuries, and other information that may affect your assessment of games.
- Take “shots” or pictures of you and your friends with 160 players from all 32 NFL teams. With the app, you can also add NFL team helmets, jerseys, and accessories to your photos for free and share them immediately with your Facebook friends.
- Get this app for your Android phone to annoy your friends or wake them up if they doze off during the game.
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